2021 marks the beginning of a very exciting journey with the launch of Hot Sauce Club.
For a team passionate about connecting a community of like-minded flavour and heat lovers, Hot Sauce Club became the perfect solution.
The heart of this club has always been community - that's what brought our team together in the first place.
We've thought long and hard about what we want this space to be, just as much as what we believe you will, so building a community of friends focused on flavour has always been (and will always be) fundamental to our mission.
You will come to learn that we are a team obsessed with flavour. Which is why we wanted to start Hot Sauce Club with Frank’s RedHot® and Cholula.
Our ambition is big - so we don't plan to stop with sharing just these two brands! Watch this space as we're cooking up some of our next brands and ranges that we know you will love just as much as us.
The year is 1918. In Detroit, horse-drawn carriages have fully given way to automobiles, and yet, who really cares. Because over in New Iberia, Louisiana, Adam Estilette & Jacob Frank partner up to create a hot sauce perfectly spiced with a rich blend of cayenne peppers. Bless their spicy hearts.
Fast forward to 1920, where the first ever bottle of Frank’s RedHot® is, well, bottled.
Time-travel to 1964. Anchor Bar & Grill in Buffalo, NY. They decide to use Frank’s to invent Buffalo Wings. Don’t think we really need to say anymore on the subject.
Cut to Present Day. Frank’s RedHot® is the #1 American Hot Sauce brand, which is now sold in 20 countries around the world, and shows no signs of letting up anytime in the near future.
Cholula has been made in Mexico since its inception, and is named after the oldest inhabited city in the country. Our complex flavour comes from a family recipe that has been handed down through many generations, blending native arbol and pequin peppers with an array of regional spices. From our distinctive wooden cap, to the delicious sauce inside, every bottle of Cholula is a celebration of great food, flavour and our Mexican roots.
Today, Cholula is sold in Mexico and in over 20 countries internationally. We are proud to bring a little bit of Mexican tradition and craftmanship to delicious meals around the globe.